OK Go - PR, Marketing & Talent Development for the Music Industry

OK Go

OK Go’s video for ‘White Knuckles’ has hit the 1 Million views mark in less than 24 hours, and is the 4th most viewed vide in the UK right now.

Some fun facts about the video shoot:

4 weeks total. 2 weeks training dogs, 1 week rehearsing with band, 1 week filming.

124 takes, 30 of which were complete, 10 of which were deemed “excellent”.

shot in a warehouse space donated by NYPro in Corvalis, OR

Animal trainers were Lauren Henry and Roland Sonnenburg and their team from Talented Animals

stage was kept at 64F. Dogs were comfortable, humans were freezing.

Dogs together consumed 4lbs of treats a day. Humans, 4lbs of chocolate.

Each dog had a stand-in stuffed animalAlso, here are a couple fantastic pages the dog trainers put together about the experience:http://www.talentedanimals.com/whiteknuckles.htm
http://talentedanimals.com/blog/?p=426

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