Allen AnjehTo introduce Cameroonian-Danish alt-R&B talent, Allen Anjeh to UK audiences via the promotion of her debut EP ‘Ó mmɛ ne’ - which translates to ‘This Is Me’.

The Brief

We were approached by Universal Denmark to introduce Cameroonian-Danish alt-R&B talent, Allen Anjeh to UK audiences via the promotion of her debut EP ‘Ó mmɛ ne’ – which translates to ‘This Is Me’. Our online press coverage needed to tether the artist to her African heritage, and to the Danish communities she grew up in.

Our Work

Within a 2 month time frame, our work secured press coverage in top-tier music press including Earmilk, Clash, DMY, Wonderland, Word Is Bond and Ones To Watch, providing the ideal launch pad for the artist’s exceptional debut and culminating in Spotify editorial playlisting.

Online

EARMILK: Review                        

Clash: Review

Wonderland: Online press premiere

DMY: blog playlist

Bongmines Ent: Review

Neon Music: Review

Discover Nu: Review

B side Guys: Review

Alfitude: Blog playlist

The Word Is Bond: EP review

One To Watch: Playlist (2397 followers)

Bristol Funk: Playlist (11,946 followers

Clash Music: EP review

Alfitude: The A list

Stereofox: Review

Neon Music: Review

Purple Melon Music: Review