Today, via Universal Music Denmark, Elias Boussnina shares his 7 track debut EP ‘Shameboy’ (REL: 15/02/19). The EP includes lead single ’13th floor’ featuring Lil Halima, released the same day.
The destructive impact of infatuation and addiction, whether to something or someone, is a reoccurring theme throughout ‘Shameboy’, as Elias’ hip-hop infused, soulful vocals are dropped over dramatic electro-synth beats. The result is an irresistible brand of R&B that draws us in from the offset. To realise his vision, Elias teamed up with a collection of respected producers, including Louis Winding (Nelly, Brandy, Outlandish) for his latest single ‘Bring The Pain’ Feat. UnoTheActivist, and Pitchshifters (Chris Brown, Jada Kiss, Wale, Future) for lead single ’13th floor’ Feat. Lil Halima.
Speaking about the EP, Elias said “‘Shameboy’ is a collection of songs that explores the intense and varying emotions we travel through in a relationship. It’s about falling in love, temptation, and sometimes not knowing when to stop or let something go.”
Reflecting on ’13th floor’ he explains, “this song centres around the feeling of being in deep water, losing control, and dreaming of living in a world where you don’t have to deal with the consequences of your actions.” ’13th floor’ is made complete with the dreamy, soulful, delicate voice of Norwegian-Kenyan rising star Lil Halima.
Elias said about the collaboration “When I originally wrote 13th floor, it felt like something was missing. Then I heard Lil Halima’s voice for the first time”
Of Danish-Tunisian descent, Elias speaks English, Danish, Arab and French. He grew up listening to hip-hop and American soul, and first found success in 2015 under the moniker of Rap artist Yung Coke. When that project came to its natural conclusion, Elias began writing more R&B infused tracks and transforming his sound and identity into the expertly crafted art you hear today. Elias’ first four singles, ‘5:30′,’Lost Ones’, ‘Candy’ and ‘Bring The Pain’ were released to critical acclaim in Denmark. The artist is now poised to reach an international audience in 2019.
Elias Boussnina releases his debut EP ‘Shameboy’ on February 15th, 2019 via Universal Music Denmark.
Praise for Elias Boussnina
“His heartfelt vocals are a breath of fresh air with relatable lyrics, smooth harmonies and a gorgeous falsetto which together equals scintillating R&B that the world needs to hear” – Complex
“Latest single ‘Candy’ pulses with euphoric energy and everyday poetic tales of being young, insecure and in love.” – Colors Session
“Now Elias Boussnina has stepped out of Yung Coke’s shadow and has jumped out as a promising r’n’b rising star – in his own name – Soundvenue